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Industries & verticals
Verticals we can support.
We support affiliate campaigns across a range of consumer-focused categories. Every vertical has its own page conventions, compliance sensitivities, and conversion events, and we adapt our approach to each.
Supported verticals
Where we can help.
The notes below describe what we typically pay attention to in each category. Requirements differ by offer, network, and ad platform, and we confirm specifics at the start of each project.
01Health & Wellness
Supplement, fitness, and wellness offers often run on advertorial and story-led pages. Health claims and disclosures receive close review from ad platforms, so page copy needs particular care.
02E-commerce
Product offers where the sale happens on a merchant storefront. The focus is on pre-sell pages that warm up traffic and on reliable purchase tracking across domains.
03Auto Insurance
Quote and comparison offers that usually pay per lead or per call. Short, fast pages and clean lead-form hand-offs matter most, along with accurate lead-event reporting.
04Home Services
Solar, roofing, HVAC, and similar offers that depend on location and qualification. Pages often need ZIP-based flows and careful lead-quality monitoring.
05Beauty
Skincare, cosmetics, and personal care offers that perform well with visual, social-native creative. Before-and-after style claims require attention to platform policy.
06Financial Services
Loan, credit, and personal finance offers operate under stricter advertising rules. Pages need clear disclosures, accurate language, and conservative claims.
07Lead Generation
General lead-gen campaigns across categories, where the conversion is a form submission and payout depends on acceptance. Tracking needs to connect leads back to their source.
08Consumer Offers
Sweepstakes, samples, subscriptions, and other broad consumer offers. High-volume traffic makes page speed, message match, and fraud-aware tracking especially important.
Why it varies
No two verticals run the same way.
A page that works for a supplement offer would be wrong for a loan comparison. These are the four areas that change most between categories.
Compliance
Ad platforms apply stricter rules to health, finance, and insurance. Claims, disclosures, and required links vary accordingly.
Tracking
A lead, a sale, a call, and a trial signup each need different events, values, and postback configurations.
Creative
Some categories respond to editorial storytelling, others to direct comparison or visual proof. The angle shapes the page.
Page format
Advertorials, quizzes, listicles, multi-step forms, and bridge pages each suit different offers and traffic sources.
You remain responsible for your offer's claims and for meeting the rules of each network and ad platform. We flag concerns we notice, but our review is not legal advice.
Next step
Running an offer in one of these categories?
Tell us the vertical, the offer, and where the traffic comes from. We will reply with how we would approach it.